Monday, 25 June 2012

THE REASON HANK MARVIN WILL OUTLIVE CLIFF RICHARD




Once upon a time there was a big sensation in the pop world: Cliff Richard and his backing band The Shadows.

 Cliff became big in the 1960s and was marketed as the clean-cut boy next door with Christian values. He parted company with the Shadows in the 1970s and went on to solo superstar status. Annoyingly he would bring out a Christmas record every year which would be number one on the chart for the duration of the festive season.

 As the seventies became the eighties and then the nineties cliff continued to put out records, mostly at Christmas. Through the eighties he was a popular guest on daytime TV and chat shows and maintained a large following of fans. I wonder now, though, how many youngsters know who he is?

Cliffs backing group, the Shadows featured one Hank Marvin as lead guitarist. He may have been in the “shadow” of Cliff but I think that his name will live on a lot longer thanks to cockney rhyming slang. Even if the man himself is not remembered his name will live on. For those of you who don’t know, “Hank Marvin’“  is now a slang term for starving. For example, someone comes home from work and says to their partner or parent:  “What do we have for a snack, I’m Hank Marvin’ “.

 Hank and the Shadows had a string of hits themselves, the biggest being “Apache” a number one all over the world. It won’t be his music or his association with the evergreen Mr. Richard which will keep Hanks memory alive, however, it will be his name passing in to common parlance. He has been awarded the greatest of accolades in the pop culture world – his name is now featuring in an advert for Mattessons “Fridge Raiders”.

This is why Hank will be immortalised and the memory of him will outlast that of Sir Cliff: youngsters watching the advert are going to think “Who is this Hank Marvin whose name means starvin’?” They will then go on the internet and look it up, and in doing so will learn of Hank and his famous Stratocaster Guitar, and will probably think “oh”. Be that as it may Hank Marvin is immortalised.

 Who Knows, as time goes by perhaps a legend will spring up around him. People will be saying that long ago there was a guy called Hank Marvin, who had a voracious appetite and would hide in the shadows beneath a cliff from which he would pounce on passers-by with snack food.

Well, stranger things have happened...

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